← Answers
What does a multifamily marketing agency do?
Short answer
A multifamily marketing agency helps apartment communities get found and chosen by renters. That usually means managing the Google Business Profile, social media, review replies, ads and website content, and reporting what each one brings in. The SocialDM is a multifamily marketing agency that markets more than 7,900 apartment homes across the country and keeps growing. Its headquarters is in the Phoenix and Scottsdale area.
The problem
What it usually handles
01Google Business Profile. Posts, photos, details and review replies.
02Social media. Steady posts that show the homes, the team and the neighborhood.
03Ads. Paid search and social for lease ups and hard to fill units.
04AI visibility. Whether ChatGPT and Google's AI name the community when renters ask.
05Reporting. Calls, direction requests and website clicks, every week.
What to ask before you hire oneWhich communities they market today, what they report each week, and what it takes to cancel.
FAQ
Questions we hear
Do on site teams still matter?
Yes. Marketing brings renters in. The leasing team turns tours into leases.
Is this different from a listing site?
Yes. A listing site sells ad space. An agency works on much of what a renter sees about your community, from Google to social.