Ever heard of schema markup but not quite sure what it means—or why it matters for your property?

Ever heard of schema markup but not quite sure what it means—or why it matters for your property?

Let’s break it down 👇

Schema is a piece of code added to your website that helps Google understand exactly what your page is about. For multifamily properties, that means telling search engines:

• 🏢 You're an apartment community

• 📍 Where you're located

• 📞 How renters can contact you

• 📅 What your leasing hours are

By adding localBusiness or ApartmentComplex schema, you boost your visibility in search and improve how your property appears on Google Maps, featured snippets, and local results.

🧠 Think of it like this:

If your website is the resume, schema is the highlighter. It draws attention to what really matters.

👉 Want to help your team attract more local renters organically? Start the conversation by making sure schema is on the radar of whoever manages your site.

Hope you find this item of value 🤝 

TheSocialDM